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Power Packaging

The Untapped Pizza Profit-builder

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Power Pkg Menu

Power Packaging Home Page
Green Pizza Box Program
Pizza Packaging - History & Review
GSI Photo Collage
Creating a Sales-building A-bomb
Structure Matters
GSI: Pizza Chain Brand-builder
Superior Side-item Packaging
PCE:
Hot Feature of the Future

How It's MORE Than Just a Box!
Groundbreaking Little Ad
Square vs. Non-square
Downside of the Traditional Box
Structural Options — Pros & Cons
The Operations Issues
Cost Reduction
Dream Box — an article
Box Patents
About Correll Concepts

GSI Example 8

This example illustrates how a box shape can be used to dramatize and reinforce a product name.

Pizza Box

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John Correll - 2005"A bad day of fishing is better than a good day at most jobs. But it isn't better than an average day at creative self-employment."

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Copyright © 2002–2011, Correll Consulting, LLC. All rights reserved. Legal Notice.

NOTE: Correll Concepts operated as a packaging design firm from 1992 to 2010. It is no longer in the pizza box design business. The material pertaining to pizza box design (here and elsewhere on this website) has been left here for those interested in innovative pizza boxes.